Indoor fountains are most commonly found in lobbies. While you are waiting for your appointment, the sight and sound of flowing water attracts your attention away from watching the clock and instead diverts your attention to the mystique of the indoor fountain. By the time your name is called, you feel relaxed and ready to go.
Wouldn’t you want to leave a lasting impression for your business? The sound of flowing water acts as mood music. It sets your customers or clients into a positive state of mind. An even more powerful branding strategy is to have your company name or logo engraved in the surface of your indoor water fountain. As people walk into your building, the waterfall will be the first thing to direct their eyes and as they sit down and stare at it, your company name will be burned into their retinas. This is much better than traditional advertising; this is corporate hypnotherapy. Although coming up short of building a consumer zombie army, having an indoor fountain in your lobby is a very effective technique. Your receptionist will love it and it will leave nothing but goodwill in your patients or customers who have the opportunity to fall into its trance.
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